TronShop Development Roadmap

•    Falk & Ross
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•    Easy Gifts
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•    Brand.IT
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•    Fare
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•    Hepla
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•    Tobra
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•    Asgard
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•    Axpol Trading
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•    Macma
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•    Ivory Ceramics
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•    Intraco trading
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•    iMi Partner
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•    Speed Press
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•    Svět Tašek
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•    Baloušek
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Product listing

•   Horizontal box with filters

  New variant of filters style, where filters will be displayed in horizontal layout.

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•   Popup box with more filters

  New variant of filters style, where filters will be displayed in popup windows called throught the button on catalogue listing.

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Customization

•   More color theme options
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•   More font pack options
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•   More icon pack options

  Possibility to choose in Settings inside your TronShop Administation from prepared sets of icons for option to change your TronShop UI.

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•   Custom fonts support

  Possibility to choose in Settings inside your TronShop Administation any free webfont provide by Google Fonts library for option to change font used on your TronShop.

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SEO optimalization

•   Own URLs for product detail

  Possibility to set up your own URL for any product in your TronShop

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•   Batch SEO editing for categories (tool/export/import)
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•   Batch SEO editing for products (tool/export/import)
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Business management

•   One-click order to suppliers
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•   Order changes history
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•   Inquiry changes history
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•   Joining customer profiles
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•   Basic webshop statistics

  New feature that will provide you overview over orders & customers in your TronShop.

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Marketing tools

•   References module
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•   Integration to external marketing tools
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Visual settings

•   Live preview of changes before savings

  Feature that will provide you to see preview of your TronShop in Visual Settings page inside your TronShop Administration for easier way to set up your own style from settings options.

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API access

•   API KEY management
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•   API for downloading inquiries
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•   API for downloading e-mails
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•   API for updating order states
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•   API for updating inquiries states
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• What mean BETA?

  A team of more than 10 people worked very hard to develop a new and state-of-the-art webshop platform tailored to the promotional industry that will be fully integrated with our TronCloud data platform. After a year of intensive development and investment almost 1M EUR we are launching the first version of our webshop platform TronShop. This first version as marked as BETA for following weeks. The BETA version can already be used for a full online sale, but we ask you for some indulgence in the coming weeks before we fine-tuning any details and possible hidden bugs.

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• First Suppliers available in TronShop

  We processed and integrated first suppliers who already provided to us complex and quality information for on-line presentation and shopping. It mean quality product data including imprint options, with hi-res images, live stock avaibility and default catalog prices for automated calculation of your individual purchase prices. You can activate and sell products from these suppliers with initial TronShop launch:

  • PF Concept International B.V.
  • Mkto Catal Importanciones
  • Xindao B.V.
  • Anda Present

  One of our TOP priorities is continue in integration of the most important EU importers in following weeks and months. You can see list of suppliers we already working on in In Progress section, which suppliers are already in our roadmap in Planned section and you also can vote and influence which next suppliers will be in our consideration in next months in Under consideration section. Join to our customer community and influence what we will work on and what suppliers and their products you will be able to offer without work in your TronShop.

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• Multilingual and Multicurrency Support

  First version of TronShop supports 4 languages and 10 currencies. And we will continue in adding new languages in next weeks and months. See Under consideration section and vote and influence which languages will be added first. Currency exchange rates synchronized with ECB every day and you purchase prices and also selling prices are every day recalculated if you and supplier use differency currency.

  Supported languages:

  ENGLISH + GERMAN + CZECH + SLOVAK

  Supported currencies:

  EUR + GBP + USD + PLN + HUF + CZK + CHF + SEK + DKK + HRK

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• Main Webshop Features

  First version of TronShop provide dozens of features, we simply summary the most interest topics:

  • Huge and well-tuned product category hierarchy tree - our own hierarchy with over 450 categories
  • Product filtering by color themes and shade, not throught hundreds of colors (typically for textile)
  • Product filtering by material categories, not throught hundreds of different materials (typically for textile)
  • Product detail with hi-res images (the biggest available resolution provided by suppliers)
  • Price range and all available volume discounts in product detail
  • Preview of all available color variants in one window
  • Detail stock availability including future stocks (based on data provided by suppliers), synchronized every hour
  • Summary of all stock avaibility information for all product variants in one window
  • Ordering matrix - user can easily enter counts for all available variants (colors/sizes) in one table in one steps, no unnecessary clicks
  • Complex imprint options - list of all positions including previews and then all available print technologies for selected position
  • Printing OnDemand mode - until we finish and launch new TronCalculator for real online print calculations, we created special mode which allows to make online order including specification of print position / technology and parameters like color count and print size without prices (print price will be send to client after order, but you recieve all requested information directly in order including logo or other print data if customer will upload them).
  • Hierarchy cart (basket)
  • if user add more variants of one product, it will be grouped in cart and can be changed back in order matrix
  • if user choose product including printing, products including specified printing will be together in one group
  • Data upload - customers can upload multiple files in cart for specific items and print options
  • Prepared and filled static pages like About Us, Contacts, History, Print Technologies
  • Showing Similar products (in product detail) and for Last visited products as history of browsing
  • A special look for the shopping process that won't distract customers from completing order
  • Integrated 3D visualization service TronLogo - customer can upload own logo and see it immediately on thousands products in catalog. Customer can also edit print motive (graphic) - it mean set position and size of logo, add some texts and create own print motive.
  • Online inquiry form for individual sending demands
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• Main Administration Features & Visual Customization

  We focused intensively on customization options - our goal is to be able to provide not one uniform webshop for everybody (just with different logo or colors), but to provide webshop with possibility to customize layout, design, style, colors, displayed information in hundreds of combinations within a few clicks directly from administration without asking us and paying for it. And of course we build whole system also to be able to provide individual advanced customization for low cost if it is neccessary and is not possible to do it just by a few clicks.

  We also prepared and developed a few first features for marketing, product management, order management which are necessary for almost every webshop and e-commerce activity. And we plan do to much more than this first initial features available in this first version. You can see list of features we already working on in In Progress section, which features are already in our roadmap in Planned section and you also can vote and influence which next features will be in our consideration in next months in Under consideration section. Join to our customer community and influence what we will work on and which new features you will have in your TronShop soon.

  Main administration features:

  • Summary dashboard - graphs with sales activities and list of all new waiting orders
  • Order management - listing of all orders, editing all content of orders, order state management, mail notification to customers
  • Customer management - listing of all business subjects with advanced management of persons, contacts, addresses etc.
  • Product database - listing all information about products available in webshop (synchronized from our TronCloud data platform)
  • Price policies - very complex system for define unlimited count of your own sale price policy (it mean one or more quantity levels and every with different margin) with possibility to assign sale policy to supplier, category, brand or product
  • Supplier settings - selecting which suppliers you want to have in your webshop including possibility to choose which product will be imported (baed on category, brand or selected specific product) or which product will be excluded (if you don’t want to offer some produt niches). Supplier settings also define which supplier pricelist will be used for you and for calculation your purchase prices. You can enter your own discount agreed with supplier or is possible to integrate your individual price feed provided for you by supplier
  • Page management
    • you can add unlimited count of your own static pages like About Us, Contacts etc.
    • you can change every menus, change sorting and add or delete items
    • you can change our predefined product category hierarchy tree and make your own navigation throught products and combine our TronCloud product categories into your categories
    • you can create your own product category listing based on TronCloud product categories and product parameters (for example to create individual product selection with only green premium and eco products)
    • you can change predefined category icons and upload your own images
  • SEO optimization & Data transacription
    • you can create own title, description and keywords in all languages for every page and every category
    • you can rewrite and create your own product name, description, keywords and also set your own product code (now manually)
  • Content management (CMS) - you can create your own articles (content) in any languages in simple WYSIWYG editor or put directly your own HTML/CSS source code and make unlimited count of extra information pages for customers
  • File management - you can change almost every image used in webshop to your own (logo, icons, social network images etc.)
  • Marketing tools
    • Campaigns - you can create unlimited counts of campaigns, every campaing can have time limitation (it will be automatically started and also ended) including several banner types for different positions (at homepage, at product listing, a detail etc.). You can also control where (on which pages) should be banners displayed (for example campaign for textile can show banners only in all or selected textile categories)
    • Collections - you can create your own selection of favorite categories or favorite products and show this collection on homepage or in any product category (and show your selection as recommended products)
  • Settings
    • Contacts - one place for administration all of your company details and contacts which will be used everywhere in webshop
    • Environment - selection of languages and currencies which will be available for your customers
    • Delivery & Payments - configuration of available delivery and payment methods including relation between them (what is possible to choose), uploading image/icon and set price and detail description with typicall time requirements
    • Shopping rules - you can define minimum order price (under this price won’t be able to send order) and/or automatic charge for under limit order with low price. You can also define how will looks and be generated order number
    • VAT levels - you can setup VAT levels valid in your country (but we save yoru time and predefined VAT levels for all EU countries).
    • E-mail templates - you can edit available e-mail templates like registration and order confirmation
    • Integrations - currently you can activate TronLogo integration and configure how it will look in your webshop
    • External scripts - you can add your own scripts for external services like Google Analytics, some Online chat applications etc.

  Main visual customization options:

  • Theme settings
    • you can easily upload your own webshop logo and it will be used everywhere in webshop
    • you can choose if primary layout of your webshop will be centered or stretched fullscreen
    • you can choose if you want flat design or more plastic desing (3D/shadowed)
    • you can choose if you want sharp or rounded style of all edges
    • you can choose from 3 different font packs (and we add more in future including your own font suppor)
    • you can choose from 3 styles of color icons
    • you can choose from 3 different styles how be separated individual blocks at webshop
  • Color settings
    • you can use one of 11 prepared color themes you by one click
    • you can configure your own colors for main elements (page background, header, navigation, buttons, product cards etc.)
  • Header settings
    • you can choose from 3 complete different header and main navigation styles and design (and we add more in future)
    • you can define if header have to foat on top or scroll with page
    • you can define if you want to show popup with subcategories at main navigation menu
    • you can define if you want to show breadcrumbs (path where you are)
    • you can define if you want to use whisperer (autocomplete) in search box and what you want show in its results
  • Footer settings
    • you can choose from 2 design and content styles of footer or switch to you own content (article)
    • you can show or hide GDPR stripe
  • Homepage settings
    • you can configure if you want to show banners from Campaigns system at homepage (and which types and how much)
    • you can show or hide universal inqury box
    • you can show or hide individual content (article) at homepage
    • you can show or hide favorite categories (managed throught collections) and also select from 2 different styles and configure which information should be visible
    • you can show or hide favorite products (managed throught collections) and also select from 2 different styles and configure which information should be visible
  • Product listing settings (catalog)
    • you can choose from 3 different styles of page layout (showing categories and parameters or not)
    • you can choose if you want to show left category menu and how should be logic
    • you can show or hide parameter filtering
    • you can define if you want to show subcategories and how it should look
    • you can define if you want to show recommended products and how it should look
    • you can show or hide last visited products and also select style
    • you can show or hide inquiry box at the bottom of page
  • Product card settings (in catalog)
    • you can choose from 2 styles of product card (rich or compact)
    • you can define which information you want to show in one product card (product full name or model name, description etc)
    • you can define if you want to show price and how (minimum price, maximum price, price range or nothing)
    • you can define if you want to show stock availability and how (only indication or detail information)
    • you can define if you want to show model variant dimensions (product variants like colors, capacity etc).
  • Product detail settings
    • you can define which information you want to show (product description, parameters, imprint options etc.)
    • you can define layout of product detail page (fullscreen or with left category menu)
    • you can define if you want to show similar products and last visited products
  • Shopping process settings
    • you can choose if you want standard webshop header or compact alternative header without navigation menu (to eliminate any customer distraction from finish order)
    • you can show or hide cart summary on the right side
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We started development of TronShop almost exactly before year, in the half of April 2019. We don’t use any existing platform, framework or open source solution like Magento, Shopify etc. We start completely from scratch and design whole architecture, webshop, administration and all data flows especially for promotional industry and all its specific. The benefit of this decision is that we have no limitations, we can change absolutely everything and we do not have to complicate adapt to the existing foundations and data structures, which is very often either restrictive or very expensive to "bend" to the needs of the specifics of our industry.

Another advantage and difference from all of our competitors is the overall architecture and technology. Many of them have been developing their systems for many years, but more years ago the latest virtualization and cloud technologies providing unlimited scaling such as Docker and Kubernetes were not yet available and used in typically webshop development. What does it mean?

We built our entire platform on the most modern and the latest cloud technologies that allow us to unlimited power scaling and run the service as close as possible to customers to offer the best experience and top speed.

Standard webshop architecture means a webserver (one physical or virtual server) running one or more webshop. However, this server always has physical limits that cannot be exceeded. If the capacity is not enough, another server will be launched and new webshops will be placed on it or some of the webshop will be moved to new server. But one webshop almost never can run on 10 servers if it needs such performance. Only way is to buy and build very expensive server farms and invest into rewriting source code of webshop to be able to work on this server farm.

However, this does not apply to us - we can run unlimited count of so-called PromoTron Cloud Clusters anywhere in the world (where Microsoft Azure, Google Cloud or Amazon AWS services are available) and each cluster can contain and serve hundreds or thousands of webshops. Within a single cluster, there are no physical or virtual servers and associated limitations, but only virtual nodes with virtual CPU cores (computing power). And these nodes and CPUs cores can be hundreds or thousands. It only takes a few minutes for us to multiply our computational powers for example from 10 nodes with 20 CPU cores up to 1000 nodes with 2000 CPU cores. One webshop never runs on a particular server, but is served by all these nodes and all available computing power inside cluster. Your webshop can run on thousands of virtual CPU cores at one moment. There is no power limits for any kind and size of webshop. And we of course using advanced loadbalancing for distribution of computing consuption and control of every request from customer browser.

With our technology we can run reliable and very fast webshops for Western Europe as well as Eastern Europe, Russia or even Asia, and always as if everything look like all servers and data are in the customer's country and don’t travel throught half a world. It is very important for customer experience, response rate and speed of webshop.

If you want to know a little more about our technology background, there are a few basics of our architecture:

• Primary development language: C# & .NET Core 3
• TronCloud primary database: Azure Hyperscale SQL Database (database service as SaaS with geographical redundancy)
• TronShop databases: Azure Database for PostgreSQL (database service as SaaS with geographical redundancy, every TronShop has own database on cloud managed PostgreSQL database server)
• TronShop front-end: Pure HTML/CSS and JavaScript with a few jQuery plugins
• Cluster back-end: Microservices with API management
• Cluster orchestration: Azure Kubernetes Services (AKS) with Docker containers
• Memory optimization: Azure Cache for Redis
• Storages: Several types from Blob and File Shares including Content Delivery Network (CDN)